The project focused on designing additional web pages for DTE Energy. This prominent Detroit-based diversified energy company develops and manages energy-related businesses and services across the USA and Canada. The primary aim was to introduce a range of business pages, including grocery stores, restaurants, retail, convenience stores, and places of worship. These pages were designed to offer practical tips for average energy use, showcase innovative solutions, and present case studies that could serve as learning resources for businesses.
By expanding its online footprint, DTE Energy aimed to empower different sectors with the knowledge needed to optimize energy efficiency and reduce costs. As the lead designer for this project, I was responsible for creating the new pages while adhering to DTE Energy’s established design system to ensure visual consistency across the site. I carefully selected images to help users visualize their specific business types, and I prioritized a responsive design to ensure a seamless experience across devices.
Additionally, I contributed to enhancing the business section of the website by adding detailed tabs focused on energy efficiency, further supporting users in adopting sustainable practices and making informed decisions for their operations.
By expanding its online footprint, DTE Energy aimed to empower different sectors with the knowledge needed to optimize energy efficiency and reduce costs. As the lead designer for this project, I was responsible for creating the new pages while adhering to DTE Energy’s established design system to ensure visual consistency across the site. I carefully selected images to help users visualize their specific business types, and I prioritized a responsive design to ensure a seamless experience across devices.
Additionally, I contributed to enhancing the business section of the website by adding detailed tabs focused on energy efficiency, further supporting users in adopting sustainable practices and making informed decisions for their operations.
